Enterprise AI expertise, built on trust and governance
Clarity in a crowded category
LucernaAI was preparing to launch as a specialist AI consultancy, focused on enterprise due diligence, governance, and private LLM deployments. With critical conversations on the horizon, they needed an identity and website that would establish credibility fast. Taking its name from Lucerna — meaning illumination — the company set out to bring clarity and trust to a space often clouded by hype. Momentum joined at the inception, working from the Lucerna name and a set of early messaging pillars. The challenge was to cut through the noise of a crowded AI market, define a story anchored in governance and compliance, and deliver a pragmatic brand and website system — all on a compressed timeline.
A credible brand, ready to engage
In four weeks, Momentum built the essentials for launch. We codified LucernaAI’s positioning around clarity, insight, and trust, developed a restrained visual system with modern typography and an illumination theme, and created a “minimum viable brand” toolkit for rapid rollout. On the web, we designed and built a focused site that explains LucernaAI’s three-pillar offer, showcases the team, and drives enquiries through persistent calls to action. A blog template added the foundation for thought leadership and SEO, while subtle animations brought polish without distraction. The result is a consultancy brand that communicates authority from day one — professional, credible, and clear — giving LucernaAI the presence to enter enterprise conversations with confidence.
Hear from
Lucerna
"Working with Momentum felt less like hiring a design agency and more like gaining a strategic partner."
